Creating a world-class digital engagement strategy is an iterative process. — Digital Engagement Framework
Does it focus on strengthening relationships with your existing audience, or does the activity try to make contact with new and fresh target groups? — Digital Engagement Framework
Social Media has overtaken porn as the #1 activity on the web — Social Media Video 2013
Content precedes design. Design in the absence of content is not design, it’s decoration. — Jeffrey Zeldman
RE: Can you consult on my vine strategy?
I recently got an e-mail asking to define a marketing strategy for vine. I couldn’t. I told them to find somebody else. I might have thrown away some dollars, true. But I might have even lost more…
People asking me that question is not my type of…
The new marketing battlefield is one of networks rather than nodes. — http://www.innovationexcellence.com/blog/2013/02/18/3-big-marketing-trends-right-around-the-corner/